Finding 1.3 / The shelf you cannot see
Tonight’s dinner is a North American habit, not a grocery one.
Draft, number line Meal Solutions & Recipes at Advanced or better: North America 57 of 105 banners (54%), Europe 26 of 85 (31%). In-Store Inspiration, its group, is the second strongest group for supermarkets at 60%.
54%
of the 105 North American banners put a recipe’s ingredients into the cart in one action.
Base 105, North America. See the readout ↗Sign in for full access
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